Vet Tech Informative Speech

Veterinary Technicians must have the desire and ability to do it all, from taking blood of a sick family pet to restraining that mopey miniature poodle that has no desire to be at the doctor’s office. Veterinary technicians do it all. If there were a dream career out there for me it definitely would be that of a veterinary technician. To become a certified veterinary technician one must attend a two or three year American Veterinarian Medical Association (AVMA) accredited veterinary technician program.After earning the associate’s degree in the technology program one must then take their state board exam, in the state in which they live so they can license practice. In this exam there are oral, written and practical portions. Currently there are 40 states and provinces that certify and register licensed technicians. Volunteering at a vet clinic is the most rewarding opportunity that one could ever have. I have been volunteering in one for three years.Recently a job oppo rtunity has opened for me to be able to work part time walking dogs, cleaning kennels, administering medications and giving baths as a kennel helper which is a good experience towards my goal to be a veterinary technician. Employment of veterinary technicians is expected to grow 52% from 2010 to 2020. This is much faster than the average for all other occupations. A growing pet population is going to require more people to work in this field. In rural areas job opportunities are expected to be excellent.On average veterinary technician’s make $29,710 per year or $14. 28 per hour. Similar occupations are animal care and service workers, medical and clinical laboratory technologists and technicians, veterinary assistants, and veterinarians. Veterinary technician’s duties that are performed on a daily basis and some of the most important are the preliminary examinations of the patient as well as getting a complete medical history of that patient. This helps the doctor beg in the diagnosis process and what tests they would like to perform on the patient.Some other duties that a veterinary technician performs are caring for hospitalized patients, such as monitoring fluids as well as administering medications around the clock. Other duties that it entails are radiology as well as performing laboratory procedures such as blood work, fecal analyses and urine analyses and ear exams. Veterinary technicians don’t just have to work at an animal hospital. They can also work at certain shelters and humane societies, veterinary supply companies, diagnostic laboratories, and some eterinary technicians work at zoo and wildlife centers. Also, state and national park systems, some cities, and some universities or colleges require the services of veterinary technicians. Whether it’s working at a small animal practice, a large animal practice or even working at a shelter, as long as you are helping animals it is rewarding in my eyes to get them happy and healthy again. Working at a veterinary clinic is enabling me to achieve my education goals, because I am required to shadow a licensed veterinarian or work in a licensed veterinary clinic/hospital.This is a great benefit because my coworkers are always asking me questions and explaining the answers if I do not know them. A lot of the emergencies that come into the clinic are some that I have read in my textbook as well, which helps me better assist the doctor, the patient, and the family. Seeing a variety of problems that animals have that come into the clinic can be difficult especially when they are not able to talk to us and tell us what the problem is. This makes the challenge all the more rewarding when you can see that your knowledge, concern, and expertise has made an animal healthy and its owners happy again.

Comparing and Contrasting Political Ideologies: Robert Kaplan vs. Noam Chomsky Essay

1. Chomsky Thesis Outline: The main points within Noam Chomsky’s thesis revolve around his idealistic values and his concept of †Elemental Morality†. When describing his concept of †Elemental Morality† Chomsky explains that if people cannot rise to the level that has them apply the same standards to themselves that they apply to others, they have no right to talk about what’s right and wrong. A common example of this hypocrisy has been executed by the United States-whom Chomsky claims to be a † leading terrorist state†- in an attempt to justify their country’s terrorist acts. In other words, when they do it it’s terrorism, but when we do it its counterterrorism. When looking at the U.S. invasion of Iraq, the war aims were claimed to be to overthrow the country’s brutal dictator Saddam Hussein, in which they succeeded. The U.S. has a history of using the fight for democracy as a justification for overthrowing regimes. However, Chomsky argues that the best way to overthrow power centers and brutal regimes is to do so from within with support of internal democratic organizations. Ironically the very regimes that are being fought against have commonly been found to have support from the U.S.: South Eastern Turkey (the Kurds), Nicaragua in the 1980s, Israel, and Afghanistan during the 1980s to name a few. In Chomsky’s eyes all of these atrocities are all equally immoral simply because they are all atrocities. Chomsky explains that if we want to stop comparing atrocities, the easiest way is to stop participating in them and try to find other ways to deal with  them. As a result, as long as people are able to think for themselves and free themselves from ‘the right wing imperialists’, then they can pose the same elementary morality, levels of violence and turmoil will globally decrease. Kaplan Thesis Outline: Robert Kaplan has been known for his right-wing views on foreign policy, his concept of †Pagan Ethos†, and his Hobbsian outlook on human nature and society. Kaplan believes that Judeo-Christian values have no place in politics (Pagan Ethos) and defies Chomsky’s concept of â€Å"Elemental Morality† by claiming that we need to accept the necessary evil for the greater good. However this is not to say that there is no line to be crossed morally when accepting such evil, for if more evil is used than ‘necessary’, those committing it will lose their credibility and virtuousness. In Kaplan’s opinion, humanity is not enough of a reason for the U.S. to intervene in a country’s conflict. He feels that in order for the Americans to justifiably enter a crisis they need to have interest in it as well. In a nation’s time of crisis where time is of the essence, Kaplan infers that it’s all about the short-term decisions the country makes. In terms of domestic policy versus foreign policy Kaplan believes that internationally the world is a lawless place (Hobbsian), and that we should enforce ‘Soft American Imperialism’. This concept suggests that foreign policy should be run by self-interest, which leads into Kaplan’s aspiration of the United States becoming the world’s ‘Organizing Hegemon’. Kaplan concurs that the United States is the only country whose power and force capable of properly executing a small amount of evil for the greater good. 2. Similarity: In terms of the application of morals in foreign policy, Kaplan has given some leeway towards Chomsky’s concept of ‘Elemental Morality.’ Kaplan acknowledges that there are certain situations where we should act on morality, and that it would be unacceptable to maintain total realistic values. Genocide might be an example; he cites Darfur, and Bosnia where the  U.S. should have intervened on humanitarian grounds alone. Kaplan recognizes â€Å"without an idealistic component to our foreign policy, there would be nothing to distinguish us from our competitors,† and â€Å"Pure realism—without a hint of idealism—would immobilize our mass immigrant democracy, which has always seen itself as an agent of change.† This is concurrent with Chomsky’s assertion in which he states that he is â€Å"guided by moral principles† and elaborates that â€Å"the main reason for my concern with U.S. foreign policy are that I find it, in gener al, horrifying,† and â€Å"the foreign policy of other states is also in general horrifying† Differences: 1)Where Chomsky feels that all atrocities are equal simply because they are atrocities, Kaplan claims that ‘adult choice in foreign policy is based on distinction’ and that some atrocities were necessary in order to contribute to the greater good. As an example to prove his point Kaplan uses Winston Churchill, whom during WWII had to make the decision to either warn Coventry of oncoming German bombers and risk the Germans discovering the British had cracked the Enigma Code, or allow Coventry to be bombed and have the upper hand against the Germans when intercepting their messages. In the end Churchill chose the latter, knowing full well that although his decision cost thousands of lives, the information the British obtained would potentially save hundreds of thousands-if not millions (the ends justify the means). 2)In terms of how Kaplan and Chomsky believe international feuds should be dealt with, Kaplan argues that humanity alone is not enough of a reason for the United States to intervene in a crisis; they need to have interest in the country itself to make their efforts worthwhile. However, Chomsky feels that if we want to stop atrocities we need to stop participating in them and try finding a more alternative and peaceful approaches to a solution. As long as people are able to think for themselves and free themselves from the mindset of ‘the right wing imperialists’ they can impose ‘Elemental Morality’ and therefore progress to peaceful solutions in a more productive manner than simply invading a country. 3. Opinion on Chomsky: I agree with Chomsky’s theory that the United States is a leading terrorist state, and that the government is hypocritical in the context of defining which nations are committing acts of terrorism as opposed to their own state’s actions. Post 9/11 the Bush Administration was quoted saying, â€Å"As we stated previously there is no middle ground between those who oppose terrorism and those who support it.† Yet, the U.S. has had alliances with Israel, Turkey (the Kurds), Russia, China, Indonesia, Egypt, and Algeria â€Å"all of whom are delighted to see an international system develop sponsored by the U.S. which will authorize them to carry out their own terrorist atrocities†¦Ã¢â‚¬  The U.S. was also â€Å"†¦the only country that was condemned for international terrorism by the World Court and that rejected a Security Council resolution calling on states to observe international law.† So why is it that the U.S. has failed to acknowledge themselves as a terrorist state? Perhaps they are too ignorant, or they simply do recognize it but choose to glaze over the facts in order to try preserving their image as a nation ‘fighting against terrorism’. As for Chomsky’s concept of â€Å"Elementary Morality†, I do consider the idea of people having no double standards when criticizing others for their actions to be a decent ideal to strive for. However, realistically the idea of getting the entire world to one day obtain this mindset is very far fetched. I feel that I side more with Kaplan when I say that the world will always have evil people in it, and they will find a way to inflict inhumane actions upon others. Opinion on Kaplan: From a practical perspective, Kaplan’s theories on foreign policy have more relevancies. Take the example of Syria for instance, and compare Chomsky’s standpoint on statehood and overthrowing regimes in relation to Kaplan’s more measured approach on intervening in other countries. Both Chomsky and Kaplan might agree that the atrocities undertaken by the Assad regime in Syria are just that: immoral and atrocious. However, where Chomsky professes a role of non-intervention for the sake of avoiding hypocrisy, and  would see a benefit rather than a tragedy in the dissolution of statehood, Kaplan would have us ask: â€Å"What is the cost of waiting for internal resolution?† and, indeed, â€Å"When are the costs—both economic and human—too high?† To date, in Syria, the U.S. has chosen a ‘non-imperialist’ standpoint more in line with Chomsky’s model of foreign policy for Syria, and what has been the result: â€Å"more t han 120,000 deaths; approximately two million refugees; four million internally displaced; a proxy war between Sunni-dominated countries and Shiah-dominated countries in the region; the largest use of chemical weapons against civilian populations in 25 years.† Mounting humanitarian and economic consequences, in my view, are grounds for considering action rather than inaction in foreign affairs. As Errol Mendes, Professor of International Law at University of Ottawa and visiting fellow at Harvard Law School writes: â€Å"What the failure to act early and especially in the face of the worst forms of violation of international criminal law by the Assad regime has shown is that sometimes the failure to act in such a situation is in fact acting by omission with devastating consequences for the country, the region and the entire global community.† 4. Benefit of Comparing: Having an open mind to both Chomsky and Kaplan’s views is simply a good way to extend our knowledge on different theories regarding foreign policy. Moreover, the benefit of comparing Chomsky and Kaplan’s ideologies is that it allows us to recognize there are different, and simultaneously compelling ways to respond to global conflict. Knowing the similarities and differences of both extreme idealism and realism, and weighing options in a time of national or potentially international crisis, can help lead to policy that is based on an informed choice. The importance of well-informed and carefully considered policy in international relations is the consequences. As Chomsky, himself stresses: â€Å"The impact of U.S. foreign policy on millions of people throughout the world is enormous, and furthermore these policies substantially increase the probability of superpower conflict and global catastrophe.† Bibliography Chomsky, Noam. 9-11. New York: Seven Stories, 2001. 40-55. Print. Kaplan, Robert D. â€Å"Interventionism’s Realistic Future.† Washington Post (2006): 1-2. Print Mendes, Errol. â€Å"The Cost of Non-intervention in Syria.† The Cost of Non-intervention in Syria. Ottawa Citizen, 26 Aug. 2013. Web. 27 Oct. 2013. â€Å"†The Reasons for My Concern†Ã¢â‚¬  Interview by Celia Jakubowicz. Noam Chomsky and U.S. Foreign Policy. Third World Traveller, n.d. Web. 27 Oct. 2013. .

African American Reconstruction African American History

Once freed, African Americans believed that the rights of a citizen were granted to them. They truthfully believed this because after a brutally fought war, basic rights such as education, land, and employment were so modest, they were undeniable. Even though they were proclaimed as free, their place is society remained unaffected. The Freedmen's Bureau became one of the earlier agencies to provide support for newly freedmen. The agency offered education, advice and protection to its members. The most significant asset of the bureau was education. The literacy rate of African Americans rose about twenty percent due to the organization. Some freedmen even attended colleges to earn degrees. Many white Southerners viewed the African American attempt at education as a waste of time. They condemned the efforts of their social improvement. With much criticism by racist whites and inadequate funds, the Freedmen's Bureau concluded by 1872 injuring African American hopes of social equality. Another goal of African Americans was the ownership of land. To the freedmen, land ownership was equivalent to economic independency. However, they were mistaken. Economic independency was an unrealistic goal in the southern environment. As former slaves, African Americans were very familiar to the agricultural life style. As a result of Sherman's raids across the south, large plots of land were left uninhabited. Vast amounts of freedmen took the opportunity to occupy these lands. In 1866, Congress also passed the Southern Homestead Act giving African Americans access to public lands in five southern states. Contrary to what the freedmen believed, land ownership did not ensure financial success. Most land owned by African Americans was small and had an inferior value compared to white farms.

E-bay in the domain of business information system Assignment

E-bay in the domain of business information system - Assignment Example At the present, IT experts need information technology knowledge to determine the ways and functions of IT systems, to customize, design and test systems for competitive benefit, and to look for and recognize new solutions that are able to change as well as improve their business. In addition, today the functions of management information system (MIS) in a business are similar to the functions of heart in the body. In the same way, the data and information can be considered as blood and MIS is the heart. In today’s corporate and business bodies need the fresh and pure supply of blood that is attained through the MIS (the heart). In this scenario, the MIS technology also makes sure that suitable data is gathered from a variety of sources that need to be processed as well as transmitted for carrying further operations to all the required business and corporate destinations. Moreover, the system is anticipated to accomplish the information requirements of a person, a group of ind ividuals, the management processes, the managers and the top management. This report presents a detailed analysis of MIS technology and its possible advantages and capabilities for the business organizations. This report will assess EBay’s business and possible impact of information technology based system on the business. This report will outline recommendations for business improvement through the adoption of new technology based systems at the Ebay business.... This report presents a detailed analysis of MIS technology and its possible advantages and capabilities for the business organizations. This report will assess EBay’s business and possible impact of information technology based system on the business. This report will outline recommendations for business improvement through the adoption of new technology based systems at the Ebay business. MIS Technology and possible Impacts This section is aimed at assessing the MIS technology framework and possible impact of the MIS technology on any business. The MIS facilitates the clerical staff in carrying out business transaction processing as well as replying quickly to their inquiries on the data pertaining to the deal, the position of a particular record as well as references on a multiplicity of documents. In the same way, the MIS is helpful to the middle management briefing them with target setting, planning and managing the corporate processes. However, it is maintained through th e utilization of management capabilities and systems of planning and control. Additionally, the MIS technology based system performs a major role of business and corporate information and data communication, generation, problem detection and facilitates in the process of decision making. In this way, MIS performs significant functions in administration, management and various other processes of a business (Anand, 2008), (Ray, 2004), (Laudon & Laudon, 1999) and (Turban et al., 2005). In addition, MIS technology based systems deal with transaction processing like that answering the issues like that conditions of a particular record as well as multiplicity of documents. Additionally, the MIS technology system offers operational data for scheduling, planning

Synthetic studies towards the marine natural product Literature review

Synthetic studies towards the marine natural product cylindrospermopsin the causative agent in freshwater toxic blooms - Literature review Example This report synthesizes the current information on Cylindrospermopsin accumulation embracing information on the global distribution of Cylindrospermopsin (CYN) producers and summing-up of Cylindrospermopsin ecological and human effects. Studies carried out on bioaccumulation of Cylindrospermopsin are systematically reviewed collectively with analysis of accumulation patterns. A discussion pertaining aspects that influence bioaccumulation rates and potentials are outlined, together with detection, monitoring and risk assessments. Lastly, major gaps in the present research have been identified for future research. AREA OF STUDY This research, as well as others that have been carried out in this field seek to provided reliable information about the interconnection between cylindrospermopsin (a marine natural product) and its causative nature in freshwater toxic blooms, it anticipated to address a number of aspects such as properties of cylindrospermopsin, its distribution and detection, its impact on human health, ecological effects, patterns of toxic uptake and deposition among others. Previously, there have been several approaches used to address these aspects. This research sums up some of the descriptive data, together with information from previous studies, in an attempt to explain synthetic evidence towards the marine natural product (cylindrospermopsin) which is the causative agent in freshwater toxic blooms. It reviews as well, human health risk and environmental challenges associated with cylindrospermopsin. The study focus on Cylindrospermopsin is centered on human health risks and other environmental effects and still on bioaccumulation. This is regrettable given that Cylindrospermopsin is increasing in importance and bioaccumulation has significant impacts to human and ecological health risks (Humpage 2008). With no further research, synthetic risk assessments are roughly certain undervaluing the general risks of toxin-containing blooms. The study narr ows down to effects of cylindrospermopsin in mammalian species, or their end organs and cells. It expands to toxicity model in order to show cylindrospermopsin impacts to invertebrates, bacteria, phytoplankton and protozoans as it seek to identify the substantial variability in toxicity of cylindrospermopsin in different animal models and animals of the same species. An outstanding summary of this research progress in connection to mechanism of toxicity of cylindrospermopsin . Generally, toxin exposure is characterized by delayed toxicity involving multiple organ systems mainly the kidney and liver. Toxicity is interceded by protein synthesis together with genotoxicity by DNA fragmentation. According to Weinreb (2001) it is clear that metabolic activation of cylindrospermopsin is connected to intense toxicity though the exact way on this remains oblique. Amusingly, it how cylindrospermopsin behaves, it also provides protection to exposed species (Eaglesham et al, 2001). Illustrative ly, cylindrospermopsin is unique to other algal toxins acting as causative agents to fresh waters toxin blooms being characterized by premature births, reduction in size and increase in mortality especially in mice pups. It is also a latent of endocrine INTRODUCTION Cylindrospermopsin (cyanobacteria, blue-green algae) are non-nucleated in nature and characterized as membrane – bound organelles without sexual reproduction but having an advanced ability to synthesize

Medical Administration Records Sheet (MARS) Essay

Medical Administration Records Sheet (MARS) - Essay Example The chart itself varies from one hospital to the other. However there are basic components that must be included in whichever hospital or country. The obvious components are the patient’s name, patient medical record, ward and bed number where the patient was confined, the details of the treating team, and other variables like weight. All these are recorded on the demographics part. There is also a prescription part which records the name of the drug, the strength of the dosage, the route which can be either liquid or solid drugs, the frequency of the drugs administered, diagnosis, the details of the prescribing doctor and his signature. The most important benefit of keeping a medical administration record is of course for future reference. This means that if the patient comes back with the same or different complications the health care professional can always refer to the record to know what the patient had been diagnosed of in the last check-up. This would help a great deal in the present diagnosis. The health care professional may be able to determine if the present problem is a complication of the past problem or rather if it is associated or if the case is totally different. If the cases are related the health care professional may change the drugs or the dosages as some patients react different on different dosages and drugs. Some drugs would also not be compatible with others administered later thus it is important to always have a record of the past dosages so as to ensure what is administered later is compatible with the drugs formerly administered. Another importance of the medical administration record is to hold the health care professional for any medical treatment that he gives to a patient. As a professional the medical health care professional owes a duty of care to the patient. The health professional must do all that a reasonable person in his professional would do to cure the patient or to prevent

Comparing Plato and Hobbes Essay Example | Topics and Well Written Essays - 500 words

Comparing Plato and Hobbes - Essay Example This is true that Hobbes is the creator of the present times’ suburbia.  For Hobbes, the safety of the suburban housing developments that shows a number of TV programs on a ten-minute delay is the best that any of us can wish for.  He has been at the center of quenching any hopes, there are, with respect to old moral philosophers for which much has already been written in the books. The greatest good for Hobbes, then, is safety, and he stops at nothing short than to achieve it. The fact that Hobbes does not believe in any greatest good or utmost aim is significant to his conception of justice because this specifically rules out any possibility of a natural form of justice at all.  Religion thus for that matter is a creation of man and God has become no less than immaterial to any future conversation concerned with justice.  Without God, and without some greater, natural good, justice becomes something invented by man.  Hobbes leaves us with a conception of justice which involves nothing more than minding the laws that are possessed with the sovereign. Hobbes has assumed that man would rather choose to leave the state of nature, where there is no justice or for that matter any kind of injustice and thus build an agreement with the sovereign whereby this will form the basis for the ultimate creation of justice itself.  As stated down by Hobbes, one must agree to accept justice as simply keeping one’s agreements; this is specifically because th ere is nothing more and in essence nothing better than God. Hobbes has factually rejected the notion of justice attached with the haughty philosophers but he has quite a few things in common with that of Plato, who has also set out to create a Leviathan or to a certain extent a particular metropolis, in The Republic of Plato.

WE can but should we Use of quick response codes in health care Research Paper

WE can but should we Use of quick response codes in health care - Research Paper Example In order for a first respondent to access an individual’s data on the bar code during an emergency, the smartphone or other enabled devices can be used to scan the bar code. Although this technology in health care might play a big role in emergency cases, there are various concerns such as privacy concerns, raised by its use, which might discourage most health care institutions and individuals from adopting it. The history of the quick response codes is traced in Japan. This is where the Japan-based company Denso Wave Corporation invented this technology, back in the year 1994. However, initially, this technology was not meant for or used in health care. Instead, the company invented this technology to help in tracking Toyota vehicles and vehicle parts, during the process of manufacturing. However, in the most years, packaging companies and consumer advertisers have been responsible for the infiltration of the quick response codes in the United States of America. Today, quick response codes are found on the internet, on mails from advertisers, on books, and on billboards. In this case, the bar codes have data about the advertised products and the company, as well as the URL’s of the company. Most recently, quick response codes have crossed the border from advertising and marketing industry to the health care sector. In health care, this technology is still new, therefore, has not been adopted by many health care institutions today. Knowledge of the technology and expertise still lacks, since this technology is still in its initial stage of implementation in the health care sector. For instance, in the United States of America today, only countable health care institutions have adopted this technology, and these

Symmetry Methods for Differential Equations Dissertation

Symmetry Methods for Differential Equations - Dissertation Example Lie’s methodology is based on this philosophy. The main challenge was to find the group, which leaves the solutions of a differential equation invariant, meaning which group maps solutions into solutions. This factor was considered the trivial constant, which can be added to any indefinite integral. The additive constant represents an element in a translation group. In the simplest first order ODE, one independent variable x and one dependent variable y can be represented by: dy/dx = g(x).General formulations of constraint equation ( dy/dx=p) and a surface equation( F(x,y,p)=0) are used to write down the solutions by quadratures. Lie’s methodology provides an algorithm, for determining, whether an ODE possesses symmetry and if so, the kind of symmetry. Transformations to a set of canonical variables like R,S,T is algorithmic. A canonical variable R(x,y) signifies the new variable like x, while S(x,y) is the new variable like y and T (x,y,p) forms the new constraint betw een S and R( similar to dy/dx). Under these new coordinate system the surface and constraint equations are designated by F(R,-T)= 0 and dS/dR =f (R, -T) respectively. The system is reduced to quadratures and integration follows. Chapter 1: Concept of Symmetry and Transformations Concept of Symmetry Symmetry of geometrical objects or a physical system refers to the property of being â€Å"unchanged† under certain transformations. Hence, symmetry of a physical system or geometric object is an intrinsic or observed feature of the system that remains preserved under a specified change. The transformations can be continuous (for example, rotations of a circle) or may be discontinuous (for example, rotations of a regular polygon). An object is said to bear a rotational symmetry if the object is turned around at its centre point by certain number of degrees and the object still looks the same. Thus it matches itself a number of times while it is being rotated. For example a flower w ith 5 petals will have symmetry of order 5, as it will match itself 5 times. Invariance is example of one such symmetry under arbitrary differentiable co-ordinate transformations. Invariance is specified algebraically that leaves some quantity unchanged. For example, humidity may be constant throughout a room, since humidity is independent of position within the room; it is invariant under a shift in the measurer’s position. Thus when a sphere is rotated about its center, it will appear exactly the same as it was before rotation. So the sphere exhibits a spherical symmetry. This means a rotation about any axis of the sphere preserves the shape of the sphere. The concept can be illustrated with the example of an electrical wire. The electric field of a wire exhibits cylindrical symmetry. The strength of an electric field at a specified distance (?) from the charged wire with infinite length will bear the same magnitude at each point on the surface of the cylinder (electrical f ield) with its axis being the wire having a radius (?). If the wire is rotated on its own axis, it will not change its position or the charge density and hence the electric field will be preserved. Hence the field strength at a rotated position is the same. When some configuration of charges (non-stationary) produces an

The effects of Behaviour Management on Teaching and Learning in Essay

The effects of Behaviour Management on Teaching and Learning in Secondary Education - Essay Example It has been fundamentally inspired by this virtue of behaviour management that it has today emerged as one of the major elements adopted by teachers in the pedagogy education system with the intention of improving the behaviour of learners (Rogers, 2007, p. 1-27). Notably, as pedagogy deal with young minds which are again attributed with high instability and curiosity, making the learners focused on a particular subject becomes a noteworthy challenge. Hence, teachers can be benefitted by obtaining better control on the behavioural traits of the learners which can assist in motivating the students to enhance their behavioural skills and consequently, build their future career prospects. However, the application of behaviour management initiatives is subjected to various factors among which the learning environment is often argued as one of the most crucial elements (Fields, 2004, p. 4-8). As argued by Rogers (2007, p. 1-27), an effective learning environment needs to be developed with the aim of conveying the rights as well as the responsibilities that are necessary for generating better disciplined school and classroom atmosphere and therefore implementing effective behavioural management strategies. It is in this regard that teachers, when applying the theories of modern pedagogy, attempt to introduce as well as execute certain developing and disciplinary programs for the purpose of motivating the learners to develop behavioural traits, appropriate for their promising future (Rogers, 2007, p. 1-27). As can be observed, the major objective of behaviour management is to ensure that the learners are able to acquire appropriate qualities and knowledge in accordance with which they will be able to determine the differences between pessimistic and optimistic influencing factors. Along with developing the behavioural skills of learners, it is also essential that the teachers are equipped with effective behavioural factors in order to ensure that they are able to impa rt appropriate educational knowledge and develop their skills successfully to the desired level. Additionally, it has also been often argued that with the help of behavioural management, teachers can develop the perceptions as well as influence the conscience of the learners which can further contribute towards minimising the involvement of those learners in conducting any sort of anti-social activities (Rogers, 2007, p. 1-27). In other words, with the help of behavioural management, learners’ behavioural traits can be developed in a more responsible as well as conscious way. With this concern, this paper intends to discuss the importance of behaviour management. Moreover, the effects of behaviour management on teaching as well as learning will be taken into concern. In this regard, the effects of behaviour management will be analysed by considering certain important reports like Steer and Taylor Reports among others. Focus of Behaviour Management In the context of education system, behaviour management is often viewed to be an important practice and discipline for the development of positive attitudes, skills and behaviours of students or learners. This particular aspect is recognised to be dependent on various values as well as aims according to which the learning programs and policies are formulated

Japanese tie dye Essay Example for Free

Japanese tie dye Essay Contrary to what most people believe, tie-dying is something that was not invented in America during the 1960s. The beginnings of tie-dying go back to pre-history as many countries have experiment the use of bindings in creating patterns on cloth dipped in extensive dye. Several types of tie-dye have been practiced in Africa, India, and Japan for many centuries. Tie-dye was first used back in the ancient times. Together with shells, beads, and other fancy ornamentations, tie-dye was done by the early ancestors. It became fully developed during the T’ang dynasty in China around 618-906 A.  D. In Japan, it was introduced in 552-794 A. D. during the Nara period (Wada, 124). Since hemp and silk are very responsive to the resist technique, tie-dying art became outstanding. Early tribes from Central America, South East Asia, and Western China, tied and dyed their threads before weaving the cloth. The woven material showed exquisite designs as the white lines of the tie blended uniquely together with the colored dyes. The early dyes that were used were extracted from different leaves, flowers, roots, and berries. The selection of the early people included safflower, onion, marigold, lichen, blackberries, red cabbage, indigo, and sage. These dyes can still be found and used at present; however synthetic dyes have become more developed and are widely used. Synthetic dyes are permanent, efficient, and quick-setting. In 1568 to 1603, tsujigahana was a popular art. It was an art combining the ornamental drawings out of sumi (Chinese ink) plus tie-dye (Kafka, 87). Tie-dying can be used as a total design or it can be used in creating large part where trees, flowers or even landscapes are drawn and made into designs. During these times, Japan was split into kingdoms. Tie-dyed kosode or kimonos were the most prized gifts of recognition given to those officers who have exemplified bravery during the battles. Kimonos exhibit appealing alternatives in using tie-dyes. Tie-dye also has other forms and can be found all over the world. Different forms of tie-dye have emerged and distinguished the various nations of Africa. The Bandhani, also known as Bandhej, Bandhni or Plangi which is the Malay-Indonesian name, is an Indian tie-dye technique which is recognized as the oldest tie-dye tradition still practiced in the world. This technique engages in designs made of dots in which tiny points are tied with thread prior to immersion dyeing. During the Roaring ‘20’s, pamphlets were printed that contains instructions on how to decorate homes with tie-dyed throw-pillows and curtains in the United States. Then during the Depression, girls cut up cotton flour sacks then tied-dyed and sewed them into clothing, tablecloths and curtains – showing that when times become tough, tie-dyeing has been a contributing agent in brightening peoples’ lives. When the 1960’s â€Å"do your own thing† movement that promotes individuality emerged among the young people, tie-dyeing became an instant hit once again. That time, each person would make a statement by means of personal touch to tie-dyeing clothes. Silk and cotton banners were the in style backdrops for rock and roll concerts, tie-dyed sheets were transformed into wall hangings and room dividers. Later in the 1980’s, the art of tie-dyeing reemerged as an art form which needed highly-skilled and labor intensive artists. The quality of the tie-dye had never been better with the emergence of a wider array of design and colors of different tone. The old dyes that used to fade so badly was replaced with a permanent and easy to use dyes. Pastel colors became a favorite for the more conservative artists. However, the colors became widely available in bright rainbow colors, purples, earth tones, toned down blues – creating limitless number of designs that are at the same time completely unique.

How Taubman Technique Essay Example for Free

How Taubman Technique Essay How Taubman Technique can be applied to young beginners piano learning- using traditional materials Background information With hundreds of years of evolution in the study of elementary piano, nowadays materials of this sort have been widely available, perhaps even gone rampant. This article argues the effectiveness of solely relying on certain elementary piano methods to teach, without the incorporation of a more holistic approach to piano playing. The beneficiaries of the renowned Taubman approach to piano technique are mostly injured concert pianists, conservatory students, and piano teachers, people who lready have more or less a certain degree of piano proficiency. Since Taubman approach is so effective in helping intermediate and advance pianists, I would like to experiment the application of it to young beginning childrens piano lesson. Seeing that systematic materials for young beginner based on Taubmans approach are extremely limited, my goal is not only to incorporate part of Taubmans ideas to the standard beginning teaching, but to suggest a way to make it an essential part of teaching, using existing beginning materials. This article will discuss how the Taubman Technique can be systematically taught, learned in young beginners lessons with traditional materials, using the Alfreds Basic Piano Library lesson series as a model. The need to incorporate a more holistic approach to beginning piano teaching There is a huge array of beginning piano materials- Hal Leonard, the Music Tree, Alfreds Basic Piano Library, Piano Adventure and so on. The methodology each publishing company varies slightly. Hal Leonard Piano Student Piano Library starts with off- staff notation recognition, and the Music Tree starts with recognition of roups of two and three black notes. Most of the companies sell books introducing theory, lessons, and other activities at a sequence. For example, Hal Lenard has lesson books, technique books, theory books, ear training books, game books tc. , and in the first page of lesson book, a chart is used to explain the sequence. None of the piano methods is perfect or complete; each has its own unique combination of strengths and weaknesses. Contrary to popular belief, a child doesnt become great by going through the designated steps in a beginning lesson book. To know simple heory, history of mus ic, and enjoy some fun piano games may be important for a 6- year-old beginner, but its not the most important thing to make a good pianist. A young beginner becomes great when his coordination with the instrument is properly developed. We make motions to produce music, therefore, music and technique are inseparable, and technique is coordination. (Lister-Sink) The and young beginning students, its not so much as to pound the concepts on paper into their brains- the head knowledge, rather, its the connection between their body and the instrument they feel that sticks- the body knowledge. Without a deliberate emphasis on teaching in the physical aspect of playing, the teachers found the most popular piano method books insufficient to help the student reach his full potential. Thats why there are so many people who quit after learning the piano for couple years, and so many advanced students, even those in the conservatories, suffer piano related injury. That makes me wonder, what can supplement my teaching with the Alfreds Basic Piano Library materials, or more precisely, what makes the material stay with the students, how to ingrain the sense of playing to the students. I suppose its not about the methods, its about the truth in the mechanisms of piano playing. Since its the people, human beings, who invented piano and developed its technique, the piano technique must be something thats inherently natural, and there must be a set of principles that can solve any pianistic problems. Through couple lessons with Certified Taubman teachers and research, I found out there are governing principles thats beyond the scope of existing materials in piano teaching. These principles need to be included in the very first lessons, regardless of what material used. Why using the Taubman concept to teach Started in 1976 by Dorothy Taubman, a New York piano teacher, Taubman approach is a ground breaking analysis of the invisible motions that function underneath a virtuoso technique. Ms. Taubman and her analysis helped pianists overcome technical limitations as well as cure playing-related injuries. Before meeting Tauman, American pianist Leon Fleisher and professor of Peabody Institute of Music was forced to play with only one hand for many years due to playing related hand injuries.

Competitive Analysis Of Porters Five Forces Model

Competitive Analysis Of Porters Five Forces Model 1. Competitive Analysis of Porters Five-Forces Model Porters Five Forces model is a widely used approach to determine the strength of the competitive forces that will influence a company. (Exhibit1) The competitive pressures that Robert Mondavi faces in the U.S. domestic wine industry based on Porters Five-Forces Model are described below: 1.1. Bargaining Power of Suppliers RMC has used backward integration strategy to increased control of grape suppliers. He has successfully convinced many of Krugs top grape suppliers to sign long term contract with RMC for approximately 75% of its purchases. (Professor Roberto, 2002) He also worked closely with each grower to improve grape quality and the contract has been structured where the compensation was tied to the grape quality crop yields. This will improve the stability of the price as most of the growers depend on RMC for sustenance, thus give them very little bargaining power over RMC. Mondavi also convinced Krugs top two suppliers to take financial stake in his new winery. (Silverman, Gilinsky, Guy Baack, 2001) Since now they are the stakeholders have long term contractual relationship with Mondavi, it has reduced the likelihood that suppliers will increase price. Furthermore, RMC has invested more than $50mil over the past 10 years to replant vineyards after the phylloxera epidemic. For long-term plan, Mondavi also acquired additional vineyards to increase its internal grape sourcing to 25% by 2005 so that his wineries wont rely heavily on independent growers. (Professor Roberto, 2002) As such, threat of supplier bargaining power is low for RMC as they attempt to control the suppliers operations right from production to distribution. 1.2. Bargaining Power of Customers Sales of wine in U.S. are mainly controlled by three-tier distribution system. RMC sells wines to their customers who are the wholesalers/distributors, who then provided wines to local retails businesses which accounted for 78% of total sales volume in U.S. Supermarkets alone have contributed 52% of retails wine sales. (Silverman, Gilinsky, Guy Baack, 2001) However major changes had taken place in wholesale and retail wine business. Number of alcoholic beverage distributors had decreased by 75% in early 1960s and substantial market share are now controlled by top 5 distributors. (Exhibit 2) As a result, large distributors are enjoying economies of scales and prefer to distribute only top selling wine brands since the product can be replenished quickly. Bargaining power of distributors had increased significantly since they have a lot of wine brands to choose from. Furthermore, five new world countries Australia, Canada, Chile, New Zealand and U.S. have signed trade agreement in 2001 to keep markets open and reduce trade barriers. (Castaldi, Cholette, Hussain, 2006) With the globalization of wine industry, a lot of international wine brands are eyeing for space on the store shelves of these few powerful supermarkets. As a result, RMC faced increasing competition as they relied heavily on top distributors retails chain for domestic sales, which accounted for two-third of its revenue. (Professor Roberto, 2002) As a result, bargaining power of customers is high for RMC 1.3. Potential Entry of New Competitors Consolidation is occurring among wineries worldwide through merges and acquisitions in wine industry. In 1970s, several food and beverage conglomerates, like Nestle and Coca-Cola have entered premium market by acquiring premium to ultra-premium wineries. In 1980s, global alcoholic beverage companies, like Canandaigua and The Wine Group have acquired wineries to complement their beer distilled spirits businesses. In 1990s, there were some 200 new wineries in the Napa Valley competed with RMC in premium market. (Silverman, Gilinsky, Guy Baack, 2001) A growing number of these wineries were nearly owned by multinational companies which have free-flow of cash and able to gain economic of scales in wine industry through merger or requisition strategy. Furthermore, they have substantial investment in working capital and funding to acquire new vineyards or even pay higher prices for grape supplies. Although RMCs skills expertise are difficult to imitate, but the knowledge and experience of these new competitors in alcoholic beverage industry with the support of their existing distribution assets will be an added advantage for them to compete in wine industry. As a result, the new competitors with huge capital have dwindled capital resources of RMC, which ended in public listing to obtain more capital to compete and take advantage of future opportunities (Silverman, Gilinsky, Guy Baack, 2001) As such, threat of new competitors is high for RMC especially when the big companies treat mergers and acquisitions as attractive ways to grow. 1.4. Rivalry among Competing Firms Rivalry among competing firms is often the strongest of the five competitive forces especially in U.S. wine industry, which was composed of approximately 1,500 wineries with the top 10 accounting for 70% of U.S. production. (Silverman, Gilinsky, Guy Baack, 2001) RMC has experienced intense rivalry from few dominant large volume producers like EJ Gallo Winery and Canandaigua Wine which have controlled 40-50% of market share (Exhibit 3). Furthermore, EJ Gallo also start to enter the premium wine segment aggressively to capitalize on changes in consumer demand toward premium wines. This will affect RMC which is primarily competing for premium wine market. Besides, large volume producer like EJ Gallo also gained economies of scale and have been viewed as sales powerhouse by many industry observers. They adopted strategy of substantial vertical integration by owning glass container manufacturer, bottle cork operation, lime quarry, a fleet of trucks and network of distribution centres throughout the country. (Professor Roberto, 2002) This enabled Gallo to enjoy a significant cost advantage. In this situation, rivalry is more likely. Furthermore, most of the rivalries have focused on channels promotions strategy to increase brand awareness and broaden its customer base in the premium market. They employed a direct sales force, organize wine competitions, wine tourism as well as wine testing and education activities at their vineyard to build the publics awareness. To sustain the competitiveness, RMC has gone far with the launched of its first radio television advertising campaign nationwide. As such, rivalry among competing firms is high for RMC in premium wine segment. 1.5. Potential Development of Substitute Products There are a lot of categories in alcoholic beverage industry such as beer and distilled spirits. When considering substitute for wine, many people will always think the wine substitute is beer. Actually all these are more of a compliment than substitute as each product has its own characteristic, can be differentiated and used to accompany different occasion. However the threat of substitute products is moderately high for RMC within the wine category. For example, an incident happened in 1999 where all the distributors began to substitute competing Chardonnay brand on retailers shelves after RMC experienced shortfall in supplying Woodbridge Chardonnay brand. (Silverman, Gilinsky, Guy Baack, 2001) Furthermore, there are a lot of wines with similar price, taste quality are readily available from local or multinational brands. The wide selection of wines has confused the customers during the buying process and always have trouble to remember which wines they bought and liked. (Castaldi, Cholette, Hussain, 2006) As a result, the brand loyalty of customers is low and switching to an alternative product is more likely during the purchase process. Although RMC has presence in all premium categories and hold a competitive advantage in economic of scales and price, but the threat of substitute products is still possible as most of the distributors only prefer to buy the wines which gained most awards and acclaim from wine enthusiasts. Finally based on Porters Five Forces, it can be concluded that only threat of suppliers are favorable to RMC. Due to the high competitive and continuous threats from new entrance such as alcoholic beverage companies, it is important for RMC to be more innovative in developing world-class wines in order to sustain the domestic economic profits. 2. Key Success Factors of the Wine Industry 2.1. World Renowned Growing Area U.S., a new world producing country in wine industry was composed of approximately 1,500 wineries. The most famous growing area is California, which are the top wine producer in U.S. and fourth leading wine producer in the world behind the countries like France, Italy and Spain. (Wine Institute.org, 2007) The uniqueness of California is the ideal climate, topography, and soil condition which enable RMC to produce premium wines that are able to compete with the premium European brands. Besides, California also attracted a lot of tourists throughout the year. Hence, it continuously provides a constant source of customers to RMC. 2.2. Modern Winemaking Facilities Technologies Wine industry is a capital intensive industry and requires great winemaking techniques facilities to produce high quality wines. Based on the study by Professor Roberto (2002), RMC operated six wineries in California and each of these wineries employed modern technology to insure the gentle handling of grape and the high quality of fermentation and aging processes. Besides, RMC also built a state-of-art winemaking facility and assembling a team of experts in the area of viticulture and winemaking. All these new techniques and development of experts have been an added advantage for RMC in the production of world-class premium wines. 2.3. Domestic Market Growth Potential U.S has a very strong domestic market for wine industry due to its status of fourth largest producer of wine and third largest consumer in 1999. (Exhibit 4 5) Based on the study by Castaldi, Cholette, Hussain (2006), the highest concentration of table wine consumers was aged between 35 to 55 and 31.4% of consumption contributed by the adults in families earning over $75,000 annually. Normally this group of people has a very high disposable income and willing to pay more for premium wine. As a result, RMC is able to leverage on this favorable demographic to enjoy both economies of scale in the growing premium market. Those adults who are not regular wine consumers consist of teetotalers and beer or spirit supporters. (Castaldi, Cholette and Hussain, 2006) There are a lot of potential to convert this group of beer purchasers to become wine consumers. It can be done via innovative marketing strategy, e.g. health benefits related to moderate wine consumption. In conclusion, many project that U.S. will become the worlds largest wine market by 2008 with the steady rise of per-capita consumption in recent years. (Exhibit 5) 2.4. Focus in building Portfolio of Premium Wine Segment RMCs strategy is to focus on the premium wine segment. With the introduction of Woodbridge brand wine in the popular premium super-premium categories, it has become the best seller wine and contributed more than half of the RMCs revenue in 1999. To further broaden its customer base, RMC has introduced few new brands via domestic diversifications and global partnerships to fill various price points in the premium wine segment. RMC also further divided the ultra-premium category into two categories, which has not been adopted by the industry to-date. (Silverman, Gilinsky, Guy Baack, 2001) This strategy enables RMC to consistently produce premium wines to reach different group of customers and further differentiates their products from competitors, which focus more on jug wines. As a result, RMC able to sustain the competitiveness in U.S. wine industry. 2.5. Globalization of Wine Industry In 2001, U.S. wine industry has gone into globalization with the signing of Mutual Acceptance Agreement (MAA) on Oenological (winemaking) Practices with four new world countries, Canada, Australia, Chile and New Zealand. The main purpose is to promote greater international wine commerce and eases trade barriers for U.S. wine. (Wine Institute.org, 2007) This enables RMC to sell their product outside the region with lower tariffs, logistic cost and trade barriers. As a result, RMC has increasingly look abroad to increase sales, earnings and take advantage of certain macro-economic factors such as exchange rates. It also gives an opportunity for RMC to showcase other wines to enhance its reputation in international markets. 3.1 Steps to ensure the Success of Strategy Implementation Robert Mondavi future business strategy is to form global join ventures as a way to develop world-class wine and transform RMC to become a truly global company that grow, produce and sell wines in all the best wine-growing regions in the world. (Silverman, Gilinsky, Guy Baack, 2001) To ensure the success of strategy implementation, RMC need to focus on below few areas: 3.1.1. Positive Cash Flow Successful strategy implementation always requires additional capital. Based on the RMC Financial Statement (FY1997-1999), although the revenue has increased from $300.80 millions to $370.60 millions, but the net profit margin has reduced significantly from 9.4% in FY1997 to 8.3% in FY1999 (Exhibit 6). Therefore, it is very important for the company to recover its financial position by further pay down its debt in order to generate more free cash flow. In addition, it will provide more financial resource for RMC to grow its portfolio by taking advantage of future opportunities. 3.1.2. Market Segmentation Product Positioning With the plan to venture globally, it is very important for RMC to determine the characteristic and needs of consumers as well as analyze consumer similarities and differences in every new market. As consumers are different in every country, RMC needs to produce different wines to meet different country preference. With market segmentation, it will enable RMC to position each of its wines appropriately to meet consumer needs and expectation. As a result, RMC will have better control on production, distribution and advertising for each of its wine. Finally, it will help RMC to improve operation efficiency and hence maximizing the profits. 3.1.3. Traditional Online Advertising Campaign To conquer the global market, it is extremely important for RMC to build its brand and broaden its customer base. Based on the study by Professor Roberto (2002), most of the premium wineries in U.S. do not spend much on consumer advertising. They tended to focus more on channel promotion. As such, it poses a large opportunity for RMC to strengthen its brand appearance in advertising medium. For example, RMC can focus on TV and radio advertising to build trust and emotional connection with consumers. RMC can also advertise in selected premium magazines to strengthen its premium market penetration. Furthermore, with the emerging of new online medium, it will also help RMC to reach those consumers who are difficult to reach via traditional media. In conclusion, advertising is an important tool for brand building. 3.1.4. Management Operations Control Strategy implementation will never success without the strong management and operations control. RMC needs to establish clear, reasonable, measurable and achievable annual objectives which are well communicated throughout an organization. With clear annual objectives, all the employees will have the same understanding and moving towards the same direction in implementing the strategy. It will also help in allocating resources more efficiently according to annual objectives and provide relevant training for each employee to further enhance their skills. Besides, performance-linked rewards must be well placed to motivate and improve the productivity of all employees. Lastly, adequate and timely evaluation is needed to ensure the performance conform to the strategy. 3.2. Potential Problems during the Strategy Implementation 3.2.1 Conflict between Employees Conflict might occur between two or more parties in RMC. Normally misunderstanding disagreement occur during the implementation process as each party has their own commitments and expectations to achieve. Conflict is unavoidable for all organizations especially for RMC which has a large workforce to manage. For example, in 1999 Michael Mondavi was caught between the 2 camps due to an argument for RMCs future strategy. (Silverman, Gilinsky, Guy Baack, 2001) As such, conflict need to be solved before negative consequences affect the organizational performance and strategy implementation. 3.2.2. Resistance to Change Resistance to change is another potential problem that RMC might face during the strategy implementation. People fear to change because any changes in structure and strategies will affect or disrupt the current working environment. However, continuously adapt to changes is necessary for RMC to compete in the fast growing and increasingly competitive wine industry. Normally those organization best adapt to the changes will gain significant competitive advantage and strategy implementation can be relatively easy. 3.2.3 Challenge of Financial Management Monetary Systems RMC might face a challenge to maintain its financial stability over the next few years as strong financial budgets capital are required to sustain the business worldwide. Furthermore, RMC will also deal with two or more exchange rates which can complicate its global operation. The global profitability will also affected by the direct impact from dollar when the economy slowdown.

Free Essays - The Trap Motif in Hamlet :: Shakespeare Hamlet Essays

The Trap Motif in Hamlet Hamlet, William Shakespeare's greatest tragedy, is a story of murder and deceit. The "trap" is a major motif in Hamlet because it is set by various characters, it is motivated by a variety of reasons and the results are often ironic. The first trap is set by Hamlet for the king. Hamlet is enraged by his fathers murder and is seeking vengeance. Hamlet sets a trap by persuading the actors to re-enact his fathers murder on stage. * He sets this trap because he wants to be sure that Claudius is the killer; Hamlet is delighted to see Claudius's reaction to the play. Ah, ha! Come, some music; come, the recorders. For if the King like not the comedy, Why then, belike, he likes it not, perdy. Come, some music. (3.2) It scares Claudius and makes him afraid of Hamlet. * Hamlet is now sure that Claudius is the murderer, but Claudius is so worried that he sends Hamlet to England with Rosencrantz and Guildenstern with an order for Hamlet to be killed. I like him not, nor stands it safe with us to let his madness range. Therefore prepare you. I your commission will forthwith dispatch, And he to England shall along with you. (3.3) The next trap Hamlet sets takes place at sea. While Hamlet is on his way to England he boards another ship during a battle and he sets a trap for Rosencratnz and Guildenstern. Hamlet leaves a letter with the Kings seal on it ordering them to be executed when they arrive in England. Hamlet does not like Rosencrantz and Guildenstern because they worked so closely with the King and were always troubling Hamlet. Why, man, they did make love to this employment. They are not near my conscience. Their defeat by their own insinuation grow. `Tis dangerous when the baser nature comes Between the pass and fell incensed points of mighty opposites. (5.2) When Rosencrantz and Guildenstern arrive in England they are executed. The final trap is set by Claudius and Laertes. * When Claudius gets word from Hamlet that he is coming back from England alone he decides to set a trap for Hamlet, at the same time, Laertes is seeking revenge on Hamlet for killing his father. Free Essays - The Trap Motif in Hamlet :: Shakespeare Hamlet Essays The Trap Motif in Hamlet Hamlet, William Shakespeare's greatest tragedy, is a story of murder and deceit. The "trap" is a major motif in Hamlet because it is set by various characters, it is motivated by a variety of reasons and the results are often ironic. The first trap is set by Hamlet for the king. Hamlet is enraged by his fathers murder and is seeking vengeance. Hamlet sets a trap by persuading the actors to re-enact his fathers murder on stage. * He sets this trap because he wants to be sure that Claudius is the killer; Hamlet is delighted to see Claudius's reaction to the play. Ah, ha! Come, some music; come, the recorders. For if the King like not the comedy, Why then, belike, he likes it not, perdy. Come, some music. (3.2) It scares Claudius and makes him afraid of Hamlet. * Hamlet is now sure that Claudius is the murderer, but Claudius is so worried that he sends Hamlet to England with Rosencrantz and Guildenstern with an order for Hamlet to be killed. I like him not, nor stands it safe with us to let his madness range. Therefore prepare you. I your commission will forthwith dispatch, And he to England shall along with you. (3.3) The next trap Hamlet sets takes place at sea. While Hamlet is on his way to England he boards another ship during a battle and he sets a trap for Rosencratnz and Guildenstern. Hamlet leaves a letter with the Kings seal on it ordering them to be executed when they arrive in England. Hamlet does not like Rosencrantz and Guildenstern because they worked so closely with the King and were always troubling Hamlet. Why, man, they did make love to this employment. They are not near my conscience. Their defeat by their own insinuation grow. `Tis dangerous when the baser nature comes Between the pass and fell incensed points of mighty opposites. (5.2) When Rosencrantz and Guildenstern arrive in England they are executed. The final trap is set by Claudius and Laertes. * When Claudius gets word from Hamlet that he is coming back from England alone he decides to set a trap for Hamlet, at the same time, Laertes is seeking revenge on Hamlet for killing his father.

The Government And Environmental Policy Essays -- essays research pape

The Government and Environmental Policy The purpose of the United States' public policy law is to implement restrictions in an effort to solve problems, which can be seen with the Clean Water Act. Public policy has also been employed to reform the Endangered Species Act of 1973. Although the United States government is noble in it's efforts to preserve the environment through these acts, the internal structure of public policy often retards these acts' effectiveness. This paper will explore the many ways in which factors such as horizontal implementation, divided government, and other forms of public policy affect the environmental legislation involved with the aforementioned acts. The main factors involved with the Endangered Species Act of 1973 involve horizontal implementation structure and divided government. Before one can discuss how these policies affect environmental legislation, a brief description of each must first be lucidly explained. When our government was founded, a system of checks and balances was implemented between the executive, judicial, and legislative branches to ensure that no one part of government gets too much power. Although this limits the power of any one person in government, it often slows down the ability of government because a consensus can be difficult with so many people working together. Another problem is that there are many subgovernments affecting the legislation as well, such as interest groups like the Sierra Club, Administrative Agents like the Environmental Protection Agency, and Congressional Committees. Because these groups add to the total number of people working on the legislation, the original noble ideology of making policy for the good of the nation is voided. Also because there are so many differences of opinion, few drastic changes are made, instead small incremental changes are made which take up lots of time and retard the effectiveness and enforcement of the legislation. In addition to this chaotic turmoil, four steps must be implemented in order to pass a bill. These are initiation & definition, formulation & enactment (legitimation), implementation, and evaluation. The most relevant one of these steps is horizontal implementation when one considers the Endangered Species Act and Clean Water Act. This policy is the process that puts a law into effect after it has been legitimized. Congres... ...ne." (Adler, pg. 1) The Act's goals as set forth by Congress was to eliminate toxic discharge into significant bodies of water by 1985, improve water quality for marine and freshwater life by 1983, and for all "toxic pollutants in toxic amounts" into water. Of course that act has had mediocre success, and only through continued cooperation of the government's branches will further progress be made. In conclusion, it has been shown how different branches of government, different administrations, and different policies all worked together to retard the implementation of the Endangered Species Act and the Clean Water Act of the early 1970's. Although these processes do act in a system of governmental checks and balances as the founders of this country wished, the effectiveness of the acts take many years of careful compromising to become significant. REFERENCES 1. Adler, Robert W., et. al. The Clean Water Act 20 Years Later Island Press Washington, D.C. 1993 2. Horton, Tom "The Endangered Species Act: Too tough, too weak, too late." (1992) Audubon Vol. 94 pgs. 68-74

My Educational Goals and Philosophy Statement Essay -- Philosophy Teac

My Educational Goals and Philosophy Statement 'The most important function of education at any level is to develop the personality of the individual and the significance of his life to himself and to others' -Grayson Kirk. The teaching philosophy of progressivism focuses on developing the whole child. This philosophy not only teaches the core subject material, but it also allows the teacher to help develop the person the child is going to be. John Dewey, founder of progressivism, denounced the scholarly and classical school of curriculum. Dewey thought children should not be taught what to think but how to think through a 'continuous reconstruction of experience.' This implies that children learn best when they do hands on activities, therefore, they are learning by doing. These hands on activities will also incorporate several of the multiple intelligences. The kinesthetic learners will be able to actually do the activity, visual learners get to see the activity being performed, and auditory learners get to hear the directions and steps as the teacher explains them. As a teacher, I intend to present many different activities to the classroom. I feel that is so important to incorporate as many learning styles as possible into each lesson. From my observation in my field experiences, a student that favors one learning style will perform better when that learning style is available for an activity. Hands-on activities also allow for the students to learn by relating what they are studying to the knowledge they have previously acquired. This perspective, know as constructivism, was based mostly on research performed by Swiss psychologist Jean Piaget. Children are not just em... ...g else out there that teachers can learn. New technology, for one, is something that develops each and every day. I feel that the addition of a special education classes as a requirement will further educate and prepare future educators who will continually be in contact with the special education students. As for me, I plan to take on any opportunity to excel in my teaching profession. I want to continue on in my Bachelor?s degree with a specialization in Math and move on to get my Master?s in administration. Education is a wonderful gift that is available to everyone who wants to take part. It is not only about the books and the teaching of the basics. Education is about developing the whole child. It will be my job to develop the child as a person, not just as a student. When I begin my teaching career, I will strive to develop every aspect of the child.

An Analysis of the Kenyan Mobile Phone Market Essay

The stage is thus set for fierce competition among Mobile service providers in Kenya with possible positive benefits for the millions of mobile subscribers in the country. . 2 Technology According to Laudon(2006:292), â€Å"mobile phones enable millions of people to communicate and access the internet †¦. where conventional telephone and internet services are expensive or unavailable†. It is not surprising then that in a country such as Kenya with poor or little infrastructure in the form of fixed telephone lines, developed transport systems and computer facilities that a large percentage of the population has resorted to using mobile phones to communicate , do business and enhance their lives. According to Menguy, T (2007), in 1990, only 48. % of long distance calls and 53. 7% of domestic calls were being completed successfully using a fixed line. State owned fixed line operator Telkom Kenya has been regarded as a â€Å"low performer with no competition†. Laudon ( 2006:292) highlights that the global standard for cellular service is GSM (Global System for Mobile Communications) which is also currently being used by the Safaricom and Celtel networks. Using the GSM band users are able to retain the same number while being able to roam across national borders to nearby countries such as Uganda and Tanzania (BBC News as reported by Karobia, C,). Although the benefits and features of smart phones are widely known and used by the western world developing companies such as Kenya as still getting used to the idea of having a phone that does nearly everything for them. Safaricom is only introducing 3G and video calling including other value adding services to Kenyans next year (Arunga, J and Kahora, B (2007:12)) which undoubtedly will only enhance the lives of Kenyans. 1. 3 Foreign Trade Policy During the 1980’s until 1990’s, Kenya’s poor relations with donors resulted in heavy domestic borrowing and higher interest rates which resulted in poor economic growth. According to Wagacha, M, (2008:12) trade policies in Kenya underwent reformation in 1990 which resulted in greater trade openness (such as the CCK’s decision to issue more mobile phone licences to companies). The Trade Openness Index is an indication of the ability of country to trade and is calculated by adding imports and exports of company and representing it as a fraction of GDP. Wagacha, M (2008:12) highlights that the trade openness index for Kenya was an average of 46. 4% during 1997 to 2003 . The higher the trade openness the more open the country is to trade and the higher the growth. A country such as Uganda had an openness index of 26. 7 which indicates that Kenya has better trade policies and a better chance of growth as compared to Uganda. In addition to this Apoteker, T and Crozet, E (2003:7) argue that better trade openness results in †¢Ã¢â‚¬Å"Innovation and efficient production in a smaller number of goods [and allows Kenya]†¦. to compete internationally. Greater variety of goods available to consumers thus increasing the consumer Surplus and satisfying the consumers’ â€Å"demand of difference†. †¢[The] Adoption of sound policies to make sure the country is attractive to investors. †¢Capital flows can enhance domestic investment rates. From capital-rich to capital-poor countries, they can improve the rate of capi tal accumulation in the latter†. According to Arunga, J and Kahora, B (2007:7) prior to 1998 all telecommunications in Kenya was owned and controlled by the state owned company Kenya Posts and Telecommunications (KP&C). Wagacha, M (2008:16) highlights that more than 200 transnational corporations are operating in Kenya successfully, in many industries not limited just to the mobile phone sector. However trade reforms and governmental corruption have always influenced investment from foreign companies. Foreign Direct Investment (FDI) may be regarded as the commitment by developed countries to facilitate the access of new technologies, markets, products, process and skills and most importantly funds to the developing or emerging country to improve and strengthen the economic development of the developing country such as Kenya. In1999 the Kenyan government approved the new act proposed by the Communication Commission of Kenya(CCK) which made KP&C redundant with the intention of opening up the industry to invite competition from foreign and local service providers. The New Partnership for Africa’s Development (NEPAD) as cited by Van Vuuren, H (2002:1) also describes â€Å"private capital flows to Africa, as an essential component of a sustainable long-term approach to filling the resource gap†. However bribery and corruption in the Kenyan government and the government’s interference in the mobile phone industry is well known. In 2005 Econet Wireless paid US$ 15 m for phone network licence which according to Arunga, J and Kahora, B (2007:7) was illegally cancelled by the Kenyan Minister of Information and Communications. The same minister was also accused of illegally cancelling a tendering process for a second fixed line operator and is alleged to have a vested interest in monopolised Telkom Kenya. The Competition Commission of Kenya (CCk) which was formed in the first place to invite foreign and local investment in the mobile industry has since been dissolved due to governmental interference in a highly political industry. Today nearly 100’s of companies are still waiting for their licences to be issued which now rests with government which is trying to regulate the industry with a political agenda which is counter productive to stimulating sustainable long term growth to reduce poverty (Wagacha, 2008). 1. 4 Economy Table 1 below shows some key statistics on Kenya. According to the information presented in the table it can be seen that Kenya has an average population of 34. 7million people and 52% of the Kenyan population is below the poverty line. Table 1: Key Statistics for Kenya

Effective Memorization Strategies

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The Desert Island Problem

The ss Minnow was a unforesightful cruise enthral manned by a sm all(prenominal) crew and several groups of passengers. It was caught in a tropical cyclone which blew it thousands of miles off course for several days. In the second day of the storm, the radio and all colloquy means were destroyed after the commit had move out a distress call, expressing the fear that the ship would go down. Many days later, after the ship had been tossed through the South Pacific, the ship ran aground on an island which the chieftain realised was a remote and uncharted and probably undiscovered new vol netic island.The logical implication of all this is that fifty-fiftytual rescue is remote besides can non be ruled out if they survive big lavish search and rescue would be found on the run plotted position thousands of miles absent on the belief that the ship may own sunk at that point the island is not approximately any trade route. This is before the days of GPS and transmit track ing. The Hapsburg family (a group of six) has lots of money, gold, jewellery, and are provideing to raise these for anything they want. The Doonesbury clan (all twenty of them) brought their own canned nourishment, which get out last them a couple of weeks with careful hoarding.The xii Klungs suck in, upon coming aground and realizing their situation, enterprisingly gathered all the coconuts on the very small island, and now custody the monopoly on them. The ten Corleone brothers broke into the ships store and grabbed all the ships intellectual nourishment, which will last them two week if they do not share them. The Rotweilers (husband and wife) tolerate a shotgun betwixt them, which can be used to hunt birds for food only if which they are threatening to use to confuse up the others if they do not get the lions share of the available food.They have enough buckshot for three dozen rounds which means that they can kill many of the others but not even half of them. The Cl ements are the largest group, equal to everyone else put together, but have nothing. The Captain and his trusty First Mate, Gilligan, have fishing swindle from the ship, which hold the key to unyielding term survival by fishing and roughly flares which will be crucial for getting perplexity if a plane or ship comes near.They have hidden these in a spot on the island which only they know about. There is a fresh irrigate spring on the island which is the source of drinking water but food shortage will card-playing put an end to them unless they are rescued (in which mooring the flares may be crucial), or they use the Captains fishing tackle. If all the current food is put together, they may have enough for one, may be two weeks, with a bleak gamble of rescue in that time.If some group manages to buy, squelch or steal the bulk of the food, they may last longer, five to six weeks with a far great chance of being found and rescued. The Captain and Gilligan judge they can use t heir hidden fishing tackle and flares as leverage, but they must persuade the others to befriend in a scheme that gives them a outperform chance of survival. What is this scheme, and what reasons would you give for adopting it, if you were the Captain and Gilligan? Is moral assemblage at all relevant?

Marketing and Branding Coco Chanel

1.0 portalThe survival of the fittest of unattack equals in the world(a) commercialize is relate to their potentialityity to come upon vanes that heap oppose to consumers involve. In this pre pattern, a self-make smear is fitted to ensure fundamental lawal ingathering evening off in periods of unattackable food grocery turbulences (Doyle, 2009). How perpetu in tot all(prenominal)(a)yy, the hotity of a punctuate in trades world(a) is non guaranteed for precedent, it is realizeable for a dis binding to give introductoryborn- traffic circle honours degree familiarity in a mart even if in or so merchandises the reception of consumers to the grouchy scrape is lofty (Doyle, 2009). In naked(prenominal) treatments, period concomitantors much(prenominal)(prenominal) as gardening and genial morals nonify involve the deed of deformitys in the external foodstuff (Davis, 2010). This champaign foc characters on the military op eo ntion of a sanitary-know(a) instigator coconut Chanel. The work strike off appe ard in wee 1900s and was signly colligate to garb accessories, much(prenominal)(prenominal)(prenominal) as hats (Siddiqui, 2014). finished the days the post incorpo govern wearing and jewelry, get a sign of proud smell and ridiculous manner (Siddiqui, 2014). The lineaments of the especial(a) put up and its work, as initiate of the elan ride, atomic number 18 analysed be depressed. ferocity is pr angiotensin-converting enzyme to the deformitys environs and excessively to the st charge per unitgies finished which the marque has solidd its commercialize frame. It is revea pick out that the disfigurements supremacy leave behinded from the crew of a serial of strategic burn upes. The stinting and t blockadeer conditions in commercialises universal during the twentieth ascorbic acid had equivalently a draw withstand in the marques fast refineme nt internationally. at a lower place these boundaryinuss, the blemish has contri single ifed in the amplification of attractor of the musical mode constancy and the interlingual rendition of extravagance mathematical harvest-times to instalments of day-by-day liveliness dash.2.0 cocoa palm Chanel as a inci boundark 2.1 Over get word of coconut meat ChanelIn parliamentary procedure to identify the executing of the soil as relegate of the excogitate manu featureure it is infallible to n superstar and only(a) in gen date of referencel to the stigmatizes history, i.e. to the emergences that support take to the arrangement of the describe and the strategies on which the focal demo of the tag has been found with the decades. cocoanut Chanel is a sign tight colligate to the spiritedness of its author Gabrielle Chanel has been the baby bird of a unequal family in her too soon geezerhood Gabrielle had to prospect the wipeout of her m f ormer(a)(a), an event that led Gabrielle to work as a singer in a ball club in genus Paris (Siddiqui, 2014). There, Gabrielle, having operate cognise with the trace cocoa palm, met her presentationtime preserve who help her in rise in 1909 a shop that specialised in hats (Siddiqui, 2014). In a few years, later on the end of the beingness warf atomic number 18 1, cocoanut carry entered the excogitate application by ontogenesis uniform of lavishly select. These garment were characterised by fair lines and perseveration in color discolour and dust coat were extensively utilize creating a preposterous personalized identity for the thought scrape (Siddiqui, 2014). by dint of the years, the shit was grow compound jewellery and piths, much(prenominal) as the Chanel No5, the imperfections penny-pinching-fitting to lucky harvest ever (Siddiqui, 2014). The procurement of the place has been tie in to the expertness of cocoanut gestate t o overcompensate guardianship to the unavoidably of the great unwashed and to earn the changes in well-disposed and hea hence trends, as true orbiculately (Graj, 2013). In every scale, the marker has been characterised by its ironlike colony on the personal put whizz overs and beliefs of coconut tree Chanel, a detail which is do well-defined finished the marks logotype the initials of coconut palm Chanel grow been combine for creating a logo that gives the guts of a touching of its spring ( cast 1, Appendices).2.2 pick up competitors of cocoanut ChanelAs already noned, cocoa palm Chanel is iodine of the intimately virile competitors in the world(prenominal) mold manu accompanimenturing. The shuffle is fall a destiny of the advanced look direction heavens, a domain which is characterized by the potency of 10 fools. distinct take ins curb been heightsly- indisputable in impact to the correct of these nocks in the germane(predicat e) hierarchy. In the flurry include in fingers breadth 2 (Appendices) both(prenominal) of these views ar presented the out traffic circle view connects to 12 overriding shuffles of the proper(postnominal) orbit musical com spatial relation the hour view foc economic consumptions on 10 of these stigmas as the about knock-down(a) ones. token dialect should be do to the chase concomitant the freshman keep down, the one include 12 stains confers unaccompanied to the uplifted life uniform celestial sphere plot the fleck keep down presents the superlative 10 ardour deformitys planetary. From this view, the leaf blade to a lower place tryout would be considered as much germane(predicate) to the firstly base list. However, the blurb list is of the essence(p) for discretion the war-ridden milieu in the marrow of life manu extra(a)uring in general. In addition, the twain lists introduce an of the essence(p) point Chanel has managed to impregnable an content(a) position non scarce as a direction grease simply alike as a luxuriousness fit out mark off, being categorize at the ordinal and the fifth position hence ( routine 2, Appendices). The lists presented in haoma 2 in addition smash the crucial force out of certain dishonors that atomic number 18 include in both lists blots such(prenominal) as Louis Vuitton, Prada, Dior and Gucci seem to be the al about little competitors for coco Chanel since they take a shit managed to be viridityplace both as hammer dishonors and as extravagantly life habiliment stigmas ( underframe 2, Appendices). cor act to a report print by the prodigality instal Chanel is one of the transgress sumptuosity smirchs intercontinental. In fact, in the mess smashed by the supra pioneer approximately scatteringicipants seemed to pick Chanel in the special(prenominal) proposition proposition muckle Louis Vuitton be jiffy speckle Prada gra ded third gear (Carr, 2012).2.3 marque cognitive operation2.3.1 utilize trade mingle (4ps)The motion of the betray in its pains could be make fool subsequently reviewing the distinguish elements of the grocery store scheme employ for the manity of the situation blade. In practice, violence is tending(p) to iv of these elements, which as excessively cognize as 4Ps (Burrow, 2008). The throttle elements catch up with a preferably cognise simulation, the grocery fluff (Burrow, 2008). The 4Ps include in the trade cock refer to extra aspects of a trade dodging. At the first aim, honorable mention is do to Product. The landmark Product, as part of the merchandise im prance, conjectures not still an heading, as a materialised element, that withal the divers(a) characteristics of the object/ convergence, such as lever, raiseance modes and materials and disgrace ca-ca (Lamb and McDaniel, 2011 47). situation is the hour element of trade compound the special(prenominal) circumstance relates the geographic orbital cavity in which the egress is operable or in which the convergence is plotted to immersion (Lamb and McDaniel, 2011). The bound level resemblingly reflects the inwardness apply by a trus 2rthy for distri thoing its produces internationally or locally (Fifield, 2008). The advantage of a fruit in a crabbed commercialize place is depended on the promotion schema apply, i.e. on the sum and the go ones occupied for qualification the localize consumers sensible of the proper(postnominal) dissolvent (Satit et al., 2012). Finally, the determine of a crossroad has to be immovable winning into reflexion discordant factors, such as the gross domestic carrefour in the hind end grocery, the commercializes demographic characteristics/ modal(a) income and the situation of the local scrimping (Lee, Cheng and Chen, 2008). If the merchandise flow apply in learn to a reaping is not beguilely planned, thus send consumers would not be judge to debase the product. The kindred betwixt the selling blend in and the consumer p deferred payments is presented in phone number 3 (Appendices). On the other(a)(a) hand, trade variety should be integrated in such way so that it substructure serve to real consumer occupys, as these rents atomic number 18 reflected in the 4Cs simulation the kinship in the midst of the dickens spurt models is presented in witness 4 (Appendices).The let gos lofty school gearlighted in a gameer place should be utilize when describing the grocery storeing mix of coconut tree bloodline. At the first level, in footing of its Product, the accompaniment fall guy is characterised by especial(a) fibre (Ma, 2014). In fact, look involves in all aspects of the spots product, meaning not provided the materials of the products but as well as the materials utilise in the products promo tional material (Ma, 2014). For object lessoning, in the theatrical berth of Chanel No.5 the singularity of the product was secured by employing an in advance(p) digit and by apply a odd subtraction of aromas (Sicard, 2013). Also, the extra(prenominal) de introducement is cogitate to a orbit well known for the prime(a) of its cosmetics and attire France (Ma, 2014). The potentials of the commemorate to be grow general provoke been limited because of the pursual need some of the blades products had to be back up by appropriate guest service schemes. Therefore, the merchandising points of the put ups products atomic number 18 selected on the hindquarters whether they arsehole nonplus a direct and close graphic symbol to France, as the lineage of these products (Ma, 2014). In see to it to its progress scheme the event(prenominal) crisscross domiciliate be characterised as alone(p) greenness commercialiseing options argon unite with slight popu lar commercializeing cuddlees for attracting the consumers involution. For deterrent example, in its initial pattern the commercializeing of Chanel No.5 has been ground loosely on word of spill commercialiseing (Sicard, 2013 159). In addition, the advertisements cogitate to the extraized cross off ar credibly to be include in media and cheer that argon preferably popular in the carriage industry, as for example selected and vogue (Ma, 2014 48). However, the high fibre of the put ups product has been secured by adopting high Prices, an orgasm which is considered as anticipate by which has set limits to the append of the smears popularity (Ma, 2014).2.3.2 partition, stone piting and place (s.t.p.)For ensuring the speciality of a merchandise scheme employ for promoting a strike out marketers need to assume three, refer, activities cleavage, stationing and pose (STP). As part of marketing, Segmentation reflects the grounds of marketers to carve up a market into part/ segments distributively of these segments would refer to consumers with crude characteristics, such as age, married locating and so on (Cant et al., 2009). By segmenting a market marketers are able to develop marketing strategies that would be welcomed by the sharpen consumers (Cant et al., 2009). However, in cast to respond to the expectations of marketers, class of necessity to be adjacent by suckering. In the scope of marketing the term driveing is use for video display the naming of the market segments that give be communicate by a marketing strategy (Boone and Kurtz, 2013). For example, the s deceaseping point to call up only teenagers among the hatful living in the fair game market is an example of cigaretteing. As for stance, the specialised term is utilize for keep oning the effort of marketers to place a product in the idea of consumers (Boone and Kurtz, 2013 98). unlike advancementes are credibly to be use by marketers to get to emplacement, as this application force out secure consumer faithfulness (Boone and Kurtz, 2013).In the consider of Chanel, STP could be compassd by utilize various approaches. For example, in project to the feature blemish market variance could be ground on the views of consumers in attentiveness to extravagance products. This kernel that orbicular market would be split up into split ground on the expect perceptions of consumers on luxuriousness products the e evaluation of these perceptions could be ground on sumptuosity apprise as of its various dimensions (Figure 5, Appendices). The market segmentation for coco palm Chanel could be as well base, alternatively, on the frequency of use of high life products (Ciornea, shovel in and Bacila, 2012, Figure 6, Appendices). Targeting and place for the concomitant station could be authentic employ similar criteria. more than than than(prenominal) detailally, in fancy to targeting the ma rketers of coconut meat Chanel should take into reflection the succeeding(a) fact delinquent to the high bells of its products the accompaniment stigmatize could not target all sociable concourses, as could be highly-developed victimization targeting. For example, teenagers would not be an appropriate target group for the chumps products. As of positioning as well as thither are certain issues that should be ad beautify so furthest the dirt has bugger off equivalent word of calibre as well as, since its eruptance in the market the grease has been among the height reproachs in its industry. Therefore, the exceed approach for positioning this daub would emphasize on products class and on impairment/ note (Boone and Kurtz, 2013 298).2.3.3 send spokespersonWhen referring to notice lesson reference is make to the in writing(p) elements utilize for presenting the dishonor to the unrestricted. For example, intense work could be utilise in a mugs logo for attracting the direction of consumers (Shimp and Andrews, 2013). In addition, symbols that denote a specific characteristic of a cross off could be apply for modeing the home run more photogenic to the public (Kumar, 2009). In golf club for a fall guys interpreter to be palmy it should not come up common patterns, crabbedly those cogitate to the industry convoluted (Kumar, 2009). In any shift, the logo of the stain has not inevitably to reflect the lineament of the snitch in the industry but it demand to say a view on the deformitys acculturation, as this goal would channelize to the public the set and ethics on which the creation of the smirch has been establish. The logo of coconut meat bridle-path is ground simply on the make up of its churchman. The physique and the elements of the special(prenominal) logo suffer to show the close race among the shufflingmark and its reasons pass judgment ease is withal some other issue highlight ed by means of the logo of the to a higher place cross off (Figure 1, Appendices). From this point of view, it could be back up that the instigator good example utilize in the case of cocoa palm imparting back be characterized as kind of a sure-fire, promoting chasteness and showing the concomitant role of the blots originator in blurs success.2.3.4 exposit evaluation, censorious purview bone summaryAs with most backing strategies the want suit of a sign of the zodiacs mark decisions is unremarkably indomitable subsequently checking the characteristics of the stake involved the performance of the punctuate in its market has also to be taken into consideration for deciding whether a score has been no-hit or not (Davis, 2010). In the case of cocoa palm Chanel the drudgery material could be employ for evaluating the makes performance. The Strengths of the particular fall guy are more often than not related to its send let on and its a lliance to lineament (Carr, 2012). In fact, the detail flaw has managed to stool a fantastic close, a culture found on the odour of its creator (Kapferer, 2008 252). In the context of this culture, high reference in habiliment would be considered not as an prodigious condition but preferably as part of periodic life (Kapferer, 2008). The high elaborateness of the differentiate in the globular market, as compared to other sumptuosity instigators, is another(prenominal) primal potence of the grass (Carr, 2012). However, the differentiate has an pregnant flunk the price of its product is kind of high, not allowing a high section of consumers to sully the pocks products (Carr, 2012). On the other hand, the particular injury meets all the requirements of a prodigality betray (Figure 7, Figure 8, Appendices). This means that the precise taint has authorized Opportunities for forthcoming ontogeny. Still, on that point is the hassle of consecutive re cession. economic turbulences in the global market could result to the limit point of earnability of opulence scores, a fact that would be a relentless brat for the particular fire patsy (JWT, 2009).2.4 pit rangeThe deed of lettuce, at a pre-specified level, is the disclose target of a note, at to the lowest degree for checks apply in worryes (Larson, 2012). In this context, a business tolerate importantly leaven its nurture victimization one or more brands (Larson, 2012). When having to cypher the valuate of the brand some(prenominal) issues hindquarters appear the hold profit achieved by use a brand shtupnot be deliberate since the wee from employing a brand shadow result any in the improvident term or the long term. Also, this pip neatthorn not be ceaselessly fiscal the utility of a faithfuls range of a function in the market is an example (Davis, 2010). Therefore, for metre the order of coconut meat Chanel, as a brand, a motley mode l would be use the valuation mannequin use by reproachFinance, an organisation based in UK (Davis, 2010 44). The particular framework is based on the sideline method a firm estimates the level of the gross sales it should achieve in the future, for securing profit then a royal family rate is set for achieving the above target (Davis, 2010 44). This royal line rate support be used for estimating the current value of the brand, which is the literal brand value (Davis, 2010). The step of the brand value victimisation the BrandFinance framework is make clean up finished the plot in Figure 9 (Appendices).2.5 grandeur of cocoa palm cable for the industrySince its excogitation, the specific brand has achieved the pursuit target it has do opulence products more pleasant to consumers. more than specifically, in the 1920s, when the brand first appeared, women had to face the heartrending consequences of the adult male fight I widows were change magnitude and the int erest for high feeling clothing was quite low (Siddiqui, 2014). The carriage in the market of the products of the particular brand, such as the short-change morose dress and the perfume Channel No.5 (Siddiqui, 2014), introduced a new era for the alliance amidst consumers and the fake industry. Since then, devise products and highlife products build frame quite captivating as this fact has been reflected to the ascendant working out of luxury brands general (Figure 2, Appendices). In addition, the particular brand managed to cover the spread amid fake and the other industries. Indeed, up to the appearance of the brands products in the market the hierarchy of richness as of the industrial activities worldwide had a touchstone data format manufacturing and transport industries were mostly valued, as of their potential to cover great deals need (Kapferer, 2008). Since the introduction of the brands products in the market the perspectives for growth in bear on to fashion and luxury products were do clear. Entrepreneurs worldwide were initiated to pose in the particular sectors, a fact that enhance tilt and unplowed persona standards high (Kapferer, 2008).3.0 lastThe performance of coconut palm Chanel as a brand can be characterised as high. In fact, as proven done the epitome do above the particular brand is one of the most coercive in the global fashion industry. The position of the brand in the luxury sector is also significant, an accomplishment that denotes the brands potentials to achieve hike growth. The organic law of a unequaled culture has been turn out to be the approach by and through which the particular brand secured its success. Indeed, the creator of the brand, cocoa palm Chanel, managed to dispose the women in her era that style and quality should be separate of their life style. At the alike time, through the particular brand the independence of style from involved forms was achieved or else of emphas ising on gruelling and multi-coloured clothing coconut palm Chanel favorite(a) to use straightforward lines and just two colour white and black. This approach made the brand cocoanut Chanel to distinguish in consumers minds. A similar approach was followed in strike to the other products of the brand ease and figure shit been the key elements of the brands products up today. In this context, the success of the brand as revealed through the exam of all its aspects could be considered as expected. In the future, further growth could be achieved on the founding that brands culture would retain at the center on of the brands strategies.4.0 References Boone, L. and Kurtz, D. (2013) modern trade. Belmont Cengage Learning.Burrow, J. (2008) merchandiseing. Belmont Cengage Learning.Cant, M., Strydom, J., Jooste, C. and du Plessis, P. (2009) merchandise Management. curtain township Juta and go with Ltd.Carr, T. (2012) Chanel, Zegna top competitors for comprehend brand h ave it away study. sumptuousness Daily. functional from http//www.luxurydaily.com/chanel-achieves-best-perceived-customer-experience-study/ Accessed 20 declination 2014.Chanel (2014) Organisational website. addressable from http//www.chanel.com/en_US/ Accessed 20 celestial latitude 2014.Ciornea, R., Pop, M. and Bacila, M. 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